The South Carolina Unfair Trade Practices Act (“SCUTPA”), S.C. Code Ann. § 39-5-10 et seq., exists for a simple purpose: to make unlawful “unfair methods of competition and unfair or deceptive acts or practices in the conduct of any trade or commerce.” A plaintiff bringing a claim under SCUTPA must show: “(1) the defendant engagedContinue reading ““Without More:” Demystifying the South Carolina Unfair Trade Practices Act”